Footage from MODELLAUNCHER x IMATS New York 2015 is released!





As mentioned in our previous blog post, MODELLAUNCHER has been making serious moves during the month of April! MODELLAUNCHER sponsored the Zeta Tau Alpha Fashion Show to benefit Breast Cancer Education and Awareness at the University of Miami the very same weekend we attended IMATS New York, a sensational 3-day event that attracts makeup and beauty fanatics from around the world. Securing our booth at the very last minute, MODELLAUNCHER’s debut appearance at IMATS New York was an exciting and hugely successful event! Our MINERAL LIQUID POWDER FOUNDATION was a smash-hit with makeup lovers of all ages due to it’s great coverage and dewy finish, and IMATS New York was buzzing with the question on everyone’s mind: “What is MODELLAUNCHER??”

See our exclusive footage from IMATS New York below!

In keeping with our true style, MODELLAUNCHER was the only company conducting a live model search among the IMATS attendees (in addition to our usual online contests.) Models, makeup artists, and women of all walks of life lined up to try our cosmetics and have their picture taken by our photographer Miks Ozolins.

Check out some of our favorite faces from the event below:

Aspiring models from IMATS New York MODELLAUNCHER model search.
Highlights from MODELLAUNCHER’s booth at IMATS New York.

Don’t see yourself above? Don’t worry, we took over a thousand pictures over the course of the 3 day event! You can get all the pictures from MODELLAUNCHER’s booth at IMATS New York at our Facebook page here. When all was said and done, we chose the petite and bubbly Ashley Iaconetti as our final winner and look forward to shooting her 2-page spread to be published in the upcoming Swim Issue for Ocean Drive Magazine! That’s right, now MODELLAUNCHER contests can get you published. Find out how your next purchase can get you one step closer to getting published in a magazine ad here.

Ashley Iaconetti MODELLAUNCHER model search IMATS New York 2015
At the end of the long and busy weekend, we announced Ashley Iaconetti as the winner of the IMATS Model Search as seen above. Congratulations Ashley!



Caitlyn Rame
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Caitlyn Rame

Creative Liaison at Model Launcher at Creation Despite
Caitlyn is a twenty-something Content Creator and Digital Influencer in Miami. She graduated from UCF in 2013 with a flair for fashion and a Bachelors in Marketing and now cultivates creative collaborations on behalf of Model Launcher Cosmetics.
Caitlyn Rame
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